Early access — limited founder spots

Video stories where you decide what happens next.

A feed of 60-second video stories — AI-generated or filmed by their creators. Every choice branches the plot in real video. Some endings are found by fewer than 2% of viewers — collect them, and challenge your friends to do better.

Free to watch. No credit card. Founders get creation credits at launch.
⦿ AI-generated video
The Last Message
by @nightowl · thriller
❤️
12.4k
💬
891
3.1k
The feed

Scroll. Decide. See what the rest of the world chose.

Like a short-video feed — except the video asks you what happens next. When the story ends, the reveal: did you choose like the majority, or did you find an ending almost nobody sees?

📱

Every scroll is a story

Thriller, drama, horror, comedy. Sixty seconds, two or three decisions, multiple endings. New stories every day.

🔀

Your choice changes the video

Not a quiz layered on top — the story genuinely branches, scene by scene, in real video: AI-generated or filmed by its creator.

Collect rare endings

Some endings are found by less than 5% of viewers. Your collection is your profile. "Bet you can't find ending C."

$11B
spent on vertical micro-drama in 2025 — people pay for 60-second stories
10×
drop in AI video generation costs in two years, and still falling
0
platforms combining an interactive video feed with user-created stories
For creators

Your story, your way: film it — or let the AI shoot it.

Two ways to create. Describe your world in a paragraph and BALLADE generates the full branching tree of video scenes — no camera, no crew. Or shoot the branches yourself with your phone and upload them: POV skits, acted scenes, found footage. Either way, you earn 50% of everything your story makes from premium endings.

✦ Story generator
"A night-shift taxi driver picks up a passenger who offers her €10,000 to run a police checkpoint. Neon thriller. Two decisions, four endings — one nearly impossible to find."
A single ReelShort series costs $200,000 to produce.
Your branching video story on BALLADE? Less than a pizza.
FAQ

Fair questions.

Is the video AI-generated or real?

Both are welcome. Creators can generate their branch tree with state-of-the-art AI video models (a story that would cost a studio six figures costs a few euros), or film the branches themselves and upload them. What makes a BALLADE story isn't how it was shot — it's that your choices change it. AI-generated stories are always labeled as such.

When does it launch?

We're building the first version now. Waitlist members get access in order of signup — earliest spots get the beta, free creation credits and a permanent founder badge.

What will it cost?

Watching is free. Optional coins unlock premium endings (half goes to the story's creator). Creating starts free with your founder credits; bigger trees and higher quality use paid credits.

How do creators earn money?

50% revenue share on premium endings, plus a marketplace to license your characters and worlds to other creators. We believe the people who make the stories should make money — that's not how the current micro-drama industry works, and we think that's exactly what's wrong with it.

What happens with my email?

It goes on the waitlist, nothing else. No spam, no selling your data, and you can ask us to delete it anytime. Details in the privacy note.

Early access

Be there before everyone's talking about it.

First on the list = beta access, free creation credits, founder badge.

No spam. One email when there's something worth your time.

Privacy note

What we collect: your email address and whether you're interested in watching, creating, or both.

Why: solely to notify you about BALLADE's early access and launch. Legal basis: your consent (GDPR Art. 6.1.a).

Where: form submissions are processed by formsubmit.co and delivered to our inbox. We don't sell, share or enrich your data.

Your rights: you can request access, correction or deletion of your data at any time by replying to any of our emails. Withdrawing consent is one click.